FOR FINANCIAL ADVISORS

We can help simplify and grow your business.

We’re building relationships with advisors at every stage of their careers. Whether you want to join us, partner with us, sell your business to us, or simply know we’re there if something unexpected happens. Our experience, attention to detail, and focus on process set us apart as a partner.

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client retention

3 mo.

LOI-to-close timeline

$105M+

assets under management

2

99%+

successful asquisitions

WHY LUNA

What sets LUNA apart as a partner.

Process-Driven

We have thoughtfully designed our processes to work well for clients and advisors.

Active Growth

We are proactive and relentless, resulting in steady organic and acquired growth.

Attention to Detail

We enjoy rolling up our sleeves and sweating the details. We hate mistakes.

Relationship-First

We reduce Advisor 'desk work' to enhance face time and build real relationships with our clients.

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WHO WE’RE LOOKING FOR

We partner with advisors at every stage.

There isn't just one ideal profile for a LUNA partner. What we seek is a shared set of values, a client-first approach, and genuine compatibility, regardless of the partnership structure.

  • You would like to join LUNA

    As a solo advisor, you’re seeking to join a firm rather than run one.

    We offer an ensemble environment with real support so you can focus on what you do best: serving clients.

    Operational Infrastructure: Administrative staff, CRM systems, planning software, and compliance support — so you’re not running a one-person operation alone.

    Growth-Oriented Culture: Utilize our tools and tactics to grow your business and individual revenue.

    Greater Focus & Efficiency: Utilize some or all of our back-office support to reduce administrative time and focus on clients and growth.

    Team & Mentorship: Advisors with decades of experience in an environment that develops people.

    If you’ve been working in isolation or feel like your current firm isn’t invested in your growth, let’s talk.

  • You are interested in partnering with us

    As an experienced advisor, you want to maintain your independence, but you’ve identified certain areas—such as technology, compliance, investment platforms, and marketing—where targeted support could enhance your service delivery.

    You don’t need someone to manage your practice; you need a reliable and capable partner to efficiently fill those gaps.

    Shared Resources & Scale

    We’ve done the homework and found the strong systems – you can just plug in.

    Full Range of Support

    LUNA provides comprehensive support, so we can help you manage heavy product lines, launch new ones, and more.

    Flexible Structures

    Tailored to your needs: Wealth Management leadership only, Financial Planning expertise, Marketing, Strategy.

    Long-Term Relationship Mindset

    We build durable, transparent, genuinely mutual partnerships.

  • You are looking to sell or transition

    If you are a solo advisor or part of a small team considering a transition in leadership for your business, there are several options to explore. These include completely selling your business and stepping away, selling while staying in a reduced role, or implementing a short or long handoff period.

    We also encourage key staff members to remain with LUNA during and after the transition to help ensure continuity for the clients you have served.


    Flexible Transition Timelines

    Retire on day one or stay involved for years. We’ve done both and can guide you on what to expect.


    99%+ Client Retention

    Results earned by respecting each client’s history and story, as well as our operational flexibility.

    Efficient Transitions

    Nothing is left to chance – we build a detailed plan and follow the path with plenty of communication.

    Confidential Process

    Every conversation stays confidential until you decide otherwise.

  • You are looking for a continuity partner

    You’re not planning to go anywhere, but as a responsible advisor, you understand that unexpected events can occur. An illness, accident, or other unforeseen circumstances could leave your clients without guidance and your practice without a solid plan. It’s essential to have a formal and trusted arrangement in place so that, if the unexpected happens, your clients are protected, and your life’s work is preserved.

    Formal Written Agreement

    A real continuity plan — not a handshake. We put the arrangement in writing so your clients, your family, and your practice are truly protected.

    Practice Familiarization

    We invest time upfront to understand your book, clients, and approach.

    Client-First Activation

    If ever called on, your clients’ interests lead every decision.

    Annually Reviewed

    We keep the agreement current as your practice evolves.

Ready to start a conversation?